ADVANCED DIPLOMA IN MUSIC PRODUCTION
Advanced Diploma in Music Production
Annual Intakes : April & October
Duration : 12 months full time – 24 months part time
Location : 7 / 12A Pahang Street, Singapore 198613
The Advanced Diploma in Music Production aims to provide students with the knowledge, skills and proficiencies to develop their artistic concept, their musical products and to arm students with adequate proficiencies in business and marketing in order to promote their music to a wider audience. The Advanced Diploma in Music Production will culminate in a regional/international TOUR in which students will actually have to go on TOUR in which they will apply all knowledge and skills learnt from the programme.
MINIMUM ENTRY REQUIREMENTS
- Qualifications: Diploma in Music Production and Audio Engineering (or equivalent diploma in audio/music production)
- English Requirement: Minimum of pass at N levels*
- Music Qualifications: Minimum grade 5 Theory (ABRSM/Trinity/Rockschool/LCM or equivalent**)
- Pass the interview and audition by Course Manager (Applicants will have to undergo an interview and audition by the Course Manager to determine suitability for the programme.)
Applicants who do not meet (ii) will have to go for an English placement test administered during application
Applicants who do not meet (iii) can take Harmony 1 bridging Course administered by the school.
Advanced Diploma in Music Production Modules
This module introduces students to the field of A&R (artiste and repertoire), which emphasizes the development of the overall artiste concept and development of their product i.e. the music, the repertoire and the live show. Through group discussions, directed study and presentations, students will evaluate and critique themselves as individual artistes & bands in comparison with other artistes in similar genres in terms of musical style, performance delivery and visual impact. Students will also deconstruct and analyze the songwriting and musical arrangements and propose changes to enhance the written work, produce alternative arrangements and/or remixes/cut-downs where necessary. The module will also explore cultural factors that shape artistic development through examining various different eras in music and pop culture.
This module introduces students to the concepts and strategies for promoting and marketing their music to wider audience. Students will also learn the skills to design effective marketing collateral using programmes like Photoshop and Illustrator. Students will also learn basic photography, and combined with the skills learnt in Photoshop & Illustrator, students will learn how to create an effective music website. The module will also explore the different forms of digital marketing that includes SEO, Google Ad words, GDN, Youtube as well as the various social media platforms to create effective online campaigns in preparation for the music release.
This module explores the business aspect of making music in the world today. This module introduces students to both the traditional business models of record and publishing companies, music distribution as well as newer internet-based business models. Students will explore fundamental business and financial planning concepts, the various revenue streams available to the artiste such as live performance, event management & sponsorship, licensing & publishing, sales and distribution, digital downloads & streaming and merchandising. Students will also learn how to plan and hold an actual music event/gig, at a local establishment as part of the module.
In this module, students will learn the rudiments of their respective instruments such as scales, chords, arpeggios, rhythms, voicings etc. and how to use these in composing, accompaniment and improvisation. The module will also introduce students to methods to develop an effective practice plan for self-learning and proficiency training. Students will explore ways to develop a repertoire, modify the arrangements for live performance and create interesting visual elements to support the performance. Students will also explore performance strategies such as music & movement, stage presence, crowd interaction and basic choreography.
This module introduces students to music theory at an intermediate level. Building on the foundation set in Harmony 1, students will learn the various modes and their applications, blues and introductory jazz harmony. Students will also explore chord (ex)tensions and how to effectively use them beyond traditional pop and rock applications. By the end of the module, students will have acquired the knowledge, proficiency at writing the more demanding music styles of today’s music. Students who do not have music theory qualifications can take Harmony 1 as a bridging course prior to admission.
This module provides you with a complete overview of both the editing and compositing process as it is used in film/television, visual effects, and especially music videos. Areas covered include image creation and manipulation techniques. Students will develop the aesthetic and technical skills necessary for integrating diverse visual elements into cohesive imagery. This module also focuses on advanced methodologies for creating digital effects. Issues covered will include stabilizations, tracking, rendering solutions, and effects compositing. This module emphasizes procedural workflows and the interdependency of various software tools to achieve efficient and flexible results.
This module will introduce students to the production processes involved in producing live music. Live music production is different from studio production in that the musicians and performers are performing together while being recorded. This has several benefits and disadvantages. Benefits include a more flowing and less mechanical performance, better interaction between musicians and a tighter overall representation of the music. Live music recording can also be used in the studio context to achieve the same benefits as mentioned above. Approaching live studio recordings require a little more consideration but also affords greater tonal options such as different amplifier choices, the use of DI and reamping, beat mapping and MIDI compatibility etc. These will open doors to greater sonic options and creativity in producing music of different genres.
This module explores all the necessary planning and preparation needed in executing a tour to support the music release, in terms of promotion, publicity, booking dates, negotiations, logistics, budgeting, revenue and accounting. The module culminates in an actual tour where students will put up performances at a string of locations in neighbouring countries. Students will perform and promote their own music as well as take on a variety of roles ranging from live sound, recording, filming and photography when supporting other student artistes on tour. Students will acquire their own video and footage to document their journey through Youtube and the various social media Facebook, Google+, Instagram and Twitter and write regular updates while on tour on their respective artiste websites. After the tour, students will put together a presentation reflecting on their tour experience, both positive and negative, the social dynamics within the group, lessons learnt and areas for improvement.
|Local Students||International Students|
Application Fees can be made payable via cash or cheque made payable to “Orita Sinclair School of Design and Music Pte Ltd” at our school.
Alternatively, you may send the payment through ibanking, ATM and/or Telegraphic Transfer to the following account:
A/C Name: Orita Sinclair School of Design and Music Pte Ltd
Bank: DBS Bank, Singapore
A/C No: 003-920510-4
Swift Code: DBSSSGSG
Address: 12 Marina Boulevard, DBS Asia Central, Marina Bay Financial Centre Tower 3, Singapore 018982
NOTE: Application fee is non-refundable. All applicants are required to pay an application fee upon submission of application form. Click here for our refund policy and procedure
|Programme Fee (Local)||S$14,560|
|Programme Fee (International)||S$18,200|
|Installment Administration Fee*||S$50 payable with each installment|
For payment of all the above fees, please refer to the details listed in our Fee Protection Scheme here
|Admin Fee||$50 per installment|
|Late Payment fee||$25 per day unitl payment is made|
|Replacement of Student ID||$25 – Payable upon receipt of ID|
|Replacement of door access card||$50 – Payable upon receipt of door access card|
|*Student pass renewal administration charge||$50 – Payable upon application|
|Course Transfer fee||$600 – Payable upon approval of transfer|
|Course deferment fee||$400 – Payable upon approval of request|
|Course Conversion fee||$400 – Payable upon approval of request|
|Re-module fee||$35/hr – Payable one week before re-module commencement|
|Re-schedule an assessment||$400 – Payable upon approval of request|
*Applicable to international students only
Click here for our refund policy and procedure