The Design Society (TDS) co-host with design studios to share their space, process, work and studio life. Attendees got the opportunities to have conversations and discussions with the designer up-close and personal and a glimpse of the studio’s processes.
The design studio visited was Zouk’s in-house design team, helmed by the creative director Luqman Al-Hakim. Zouk has expanded massively since its auguration in 1991 especially after the rights of the Zouk brand was sold to Genting Hong Kong. Their brand covers the annual ZoukOut event, karaoke clubs, restaurants and cruise lines and extends to Malaysia and Las Vegas.
‘It was a good experience to see the differences in ideology of different environment and what drives their content’, says the student.