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Established since 2002 | One of the oldest design and music schools in the region | Led by field practitioners
Advanced Diploma in Music Production aims to provide students with the knowledge, skills and proficiencies to develop their artistic concept, their musical products and to arm students with adequate proficiencies in business and marketing in order to promote their music to a wider audience. The Advanced Diploma in Music Production will culminate in a regional/international TOUR in which students will actually have to go on TOUR in which they will apply all knowledge and skills learnt from the programme. The maximum teacher to student ratio for the course is 1:10.
| April 2023 Intake | Fees | Application Close Date |
|---|---|---|
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Full-Time 12 Months Part-Time 24 Months |
Local Course Fees : S$17,950 Course Administration Fee : S$545 Total Course Fees Payable : S$18,495 International Course Fees : S$22,700 Course Administration Fee : S$905 Total Course Fees Payable : S$23,605 |
Local : 20th March 2023 International : 06th March 2023 |
| All fees are inclusive of prevailing GST |
Synopsis:
This module introduces students to the field of A&R (Artist and Repertoire), which emphasizes the development of the overall artist concept and development of the product i.e. the music, the repertoire and the live show.
Objectives:
The objective of this module is to provide students with the necessary knowledge and skills for the visual and musical development of the artist as a complete package, to equip students with the ability to effectively develop a musical repertoire that is congruent with the artistic image.
Duration:
11 weeks, 33 hours
Synopsis:
This module introduces students to the concepts and strategies for promoting and marketing their music to a wider audience. Students will learn to design effective marketing collateral, websites and social media; and how to develop a successful online campaign to promote the music release.
Objectives:
The aim of this module is to equip students with the necessary knowledge and skill sets needed to effectively market a professional music release, to introduce students to market research and comparative analysis in order to determine pricing, effective avenues for marketing & sales, promotional tactics and product range, to arm students with the ability to plan effective marketing strategies for music products.
Duration:
11 weeks, 33 hours
Synopsis:
This module explores the business aspect of making music in the world today. This module introduces students to both the traditional business models of record and publishing companies, music distribution as well as newer internet-based business models. Students will explore fundamental business and financial planning concepts, the various revenue streams available to the artiste such as live performance, event management & sponsorship, licensing & publishing, sales and distribution, digital downloads & streaming and merchandising. Students will also learn how to plan and hold an actual music event/gig, at a local establishment as part of the module.
Objectives:
This objective of the module is to equip students with a strong skills and competencies in music business to prepare them for a career in the music industry or for entrepreneurship, to equip students with competency in business communication and writing skills.
Duration:
11 weeks, 33 hours
Synopsis:
In this module, students will explore artistic and musical concepts to develop their performance brand, in terms of image, performance style, individuality and choreography, all to create a unique performance persona for the stage. The module will also introduce students to methods to develop an effective practice plan for self-learning and proficiency training. Students will explore ways to develop a repertoire, modify the arrangements for live performance and create interesting visual elements to support the performance. Students will also explore performance strategies such as music & movement, stage presence, crowd interaction and basic choreography.
Objectives:
The aim of this module is to equip students with the required knowledge and skills needed in putting up a professional music performance, to introduce students to strategies to effectively implement a practice regimen for the learning of their principal instrument, to explore various modes self expression through improvisation, adaptation and performance of a piece of music, to introduce students to transcription and transposition, to teach students how to plan and develop effective repertoire for touring.
Duration:
11 weeks, 33 hours
Synopsis:
This module introduces students to music theory at an intermediate level. Building on the foundation set in Harmony 1, students will learn the various modes and their applications, blues and introductory jazz harmony. Students will also explore chord (ex)tensions and how to effectively use them beyond traditional pop and rock applications. By the end of the module, students will have acquired the knowledge, proficiency at writing the more demanding music styles of today’s music.
Objectives:
The aim of this module is to equip students with the knowledge and skills needed in understanding intermediate level harmony as used in today’s contemporary music, to teach students how to use these concepts in their writing, performance and analyses of contemporary music, to introduce students to the basics of jazz- and blues harmony.
Duration:
11 weeks, 33 hours
Synopsis:
This module introduces students to video production in the live context and in creating effective storytelling for social media. Students will learn how to capture footage of a live performance, and how to edit coherently and effectively to produce multiangle footage of the event. Students will also learn how to produce effective interview footage while documenting their tour. Students will also learn the editing skills to produce the footage to culminate into a 20 minute ‘rockumentary’ of their tour experience.
Objectives:
The objective of the module is to equip students will the knowledge and skills in planning and preproduction for multi angle video production, multi angle video capture of a live show, storyboarding for documentary, filming for interview, video editing for documentary.
Duration:
11 weeks, 33 hours
Synopsis:
This module introduces students to multitrack recording a live music performance and the post production strategies such as rerecording, overdubbing, reamping and layering to enhance the production value. Students will learn the various roles in live production such as live sound reinforcement and live sound recording and how to prepare the soundtrack for the recorded video.
Objectives:
The objective of this module is to equip students with the knowledge and skills to record a live multi-tracked band performance in both stage and studio situations, explore techniques to emphasize capturing both the musical interaction and ‘vibe’, record the best tones with the least possible bleed, post production techniques to enhance the live recording, overdubbing and reamping.
Duration:
11 weeks, 33 hours
Synopsis:
This module explores all the necessary planning and preparation needed in executing a tour to support the music release, in terms of promotion, publicity, booking dates, negotiations, logistics, budgeting, revenue and accounting. The module culminates in an actual tour where students will put up performances at a string of locations in neighbouring countries. Students will perform and promote their own music as well as take on a variety of roles ranging from live sound, recording, filming and photography when supporting other student artistes on tour. Students will acquire their own video and footage to document their journey through Youtube and the various social media Facebook, Google+, Instagram and Twitter and write regular updates while on tour on their respective artiste websites. After the tour, students will put together a presentation reflecting on their tour experience, both positive and negative, the social dynamics within the group, lessons learnt and areas for improvement.
Objectives:
The objective of the module is to equip students with the necessary knowledge and skills in organizing and executing a music performance tour, to enable students to experience an actual professional tour to promote their works and explore the various revenue generating streams that can be sourced from it.
Duration:
11 weeks, 33 hours
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| Audio Post-Production Professional | Broadcast Engineer | Recording Artist | Studio Manager | Mastering Engineering |
| Recording Engineer | Mixing Engineer | Session Supervisor | Music Producer | |
Graduated from School of Music
Graduated from School of Music
Meet our passionate educators who are all industry practitioners. They are seasoned designers and trend-setters in the creative field.
